AirKit
VALUE PROPOSITION
Airkit is a digital CX automation platform that connects a business’ data systems to its customers in order to quickly deliver self-service journeys. Airkit offers the only low-code platform purpose-built for customer engagement across all channels – web, voice, text, chat, and mobile.
CASE STUDY | METLIFE
Until 2021, MetLife’s enrollment was done on paper. The company utilized 250 different forms that were specific to each state, beneficiary, pre-existing conditions, etc. After a 10-year process of at- tempting to identify a vendor that could fit its needs, MetLife selected Airkit to digitize 250 forms into one end-to-end process.
The multi-channel approach was a completely novel idea to MetLife, but the company realized it was a necessity to compete in the digital-first world that exists today. After digitizing its Statement of Health paper process, it saw 99% of submissions completed online instead of paper, 50% higher completion rates, and 0% NIGO (not in good order, which prior to Airkit was ~40%).
5 QUALIFYING QUESTIONS TO ASK
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What is your strategy to provide a mobile first experience to your customers?
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How much of your onboarding process is still paper-based?
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During this labor shortage, how are you keeping hold times and abandonment rates down?
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What engineering resources do you have for customer experience or do you have developers building on Twilio?
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How are you thinking about transforming your customer experience for the digital-first world?